Livewire Mobile to host Game store for Vodacom in South Africa
By insightVAS - Fri May 04, 11:50 am
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Livewire Mobile has been appointed by leading South African Mobile Network Operator Vodacom to host a new Games Store to deliver the latest games and innovation around gaming to its growing customer base.
The browser-based portal store will bring the newest and most popular games from all major publishers and give gamers in South Africa the opportunity to use try-before-you-buy wrappers, featuring demos and 24 hour rental.
There will also be flexible pricing and subscription services, social media integration with Facebook and Twitter and launch-points from Opera Mini and on-device as well as the traditional Vodacom live! home page.
This will give Vodacom’s over 6 million Vodafone live! users access to a broad range of games for everyone — from the traditional feature phone games to the most sophisticated smartphone HD games.
The hosting and merchandising for the new games store will all be done on Livewire Mobile’s real-time publishing platform Daius, which provides end-to-end content solutions across multiple content verticals for Operators and OEMs around the world.
The UK-based team at Livewire Mobile has been working with Vodacom on a number of content projects since it launched a personalisation site on the network portal in 2008. The new Games Store will be added to the growing portfolio of hosted multi-content services managed by the Livewire Mobile team.
Dave Moreau, Chief Operating Officer of Livewire Mobile, said: “Vodacom is one of our most innovative and exciting customers. South Africans are enjoying mobile services at a rapidly increasing rate and we were delighted to be selected to provide this service for Vodacom.
“Our team will work hard with the network to ensure we are providing the best and freshest games service to Vodacom’s customers, driven by the Daius platform and the in-depth analytics that sit behind it.”
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