MTN Rwanda selects Ericsson to deploy m-Commerce solution
By insightVAS - Thu Nov 21, 1:29 pm
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MTN Rwanda has selected Ericsson for Converged Wallet m-commerce solution. The partnership will bring easy-to-use, next-generation mobile financial services to MTN Rwanda’s subscribers, including mobile phone users that do not have access to traditional banking services.
Ericsson is providing the operator with a flexible, reliable and efficient m-commerce solution that includes Ericsson Converged Wallet, systems integration and operational support.
“Optimizing the mobile money experience directly impacts consumer stickiness and with Ericsson Converged Wallet, we can now respond rapidly to requirements from consumers and merchants and provide reliable services. Paying your bill or sending money to family and friends has never been easier” said Pieter Verkade, MTN Group Chief Commercial Officer.
Ericsson Converged Wallet enables MTN Rwanda to quickly introduce relevant, new and differentiated mobile wallet end-user services to its mobile money customers. With Ericsson Converged Wallet, MTN can seamlessly launch new offers and bundles that integrate telecom prepaid services with mobile money services.
“Ericsson Converged Wallet helps MTN Rwanda offer the convenience of m-wallet financial services across its entire subscriber base,” said Bjorn Engstrom, Head of M-commerce, Ericsson. “This breakthrough deployment is yet another example of MTN’s ongoing commitment to innovation and customer satisfaction”.
Ericsson and MTN Rwanda parent company, MTN Group (JSE: MTN) has further plans to introduce Ericsson Converged Wallet across the operator’s footprint. MTN Group has more than 13 million mobile money subscribers throughout 14 countries in Africa.
“With the new Ericsson Converged Wallet platform, we are looking forward to bringing more innovation into the Rwandan market. We want to continue leading the market in terms of breadth and quality of services. We expect to see a positive impact for both our partner agents and our customers,” said Ebenezer Asante, CEO of MTN Rwanda.
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