YPG rolls out French version of ShopWise mobile app
By insightVAS - Tue May 29, 3:31 pm
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Yellow Pages Group (YPG) has launched the French version of ShopWise, a mobile application that will help residents of Quebec find the hottest deals near a given location. ShopWise, one of the few French-language shopping apps available in Quebec, helps users save time and money. It uses geolocation to pinpoint the closest deals and has one of the largest French-language deals databases in Canada. More than 700 Quebec-specific deals are added to the database every week, from large national chains to small local businesses.
“ShopWise has everything to become Quebecers’ go-to shopping app, as it was developed to specifically provide consumers with all available deals while they are on-the-go” says Nicolas Gaudreau, Chief Marketing Officer. “ShopWise clearly illustrates the ongoing digital transformation of Yellow Pages Group and represents another innovative, high-value product which helps advertisers reach the right customer at the right time with the right offer”.
ShopWise was a huge success when it was launched in English Canada. The app was downloaded more than 100,000 times in less than four weeks. It received an excellent 4.5-star out of 5 rating, in addition to being featured in iTune’s best apps of the week. ShopWise was also ranked as a Great Canadian App and took first place in the Buy Stuff category.
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